Naming Rights Sponsorship for Emirates Arena

The Company operates and delivers a range of cultural and sporting activities and services across Glasgow, including the world-class sporting venue the Emirates Arena. The main purpose of this project is to carry out market research by engaging with sponsorship agencies to attract and secure a new ‘naming rights’ sponsorship of Emirates Arena. The Company is carrying out market research by engaging with sponsorship agencies with significant experience of brokering and securing sponsorship agreements for sporting assets in the UK and is looking to attract a new Arena naming rights sponsor for a multi-year deal of 5-10 years.